Ford Bronco Raptor Debuts G.O.A.T. Mode Animations

2022 Ford Bronco Raptor introduces new dynamic animations and informative graphics including avatars of the vehicle drivetrain system.

Created in part by former video game developers, the all-digital display captures the performance and personality of each G.O.A.T. Mode (Goes Over Any Type of Terrain).
Created in part by former video game developers, the all-digital display captures the performance and personality of each G.O.A.T. Mode (Goes Over Any Type of Terrain).
Ford

The 2022 Bronco Raptor will include a dynamic display in a customizable 12-inch digital cluster that illustrates the optimization enabled by each drive mode.

The 12-inch display includes a new feature called Performance View, which makes information such as gear state and engine speed easier to read for off-road traveling. Ford said the feature can be used with any mode, but is designed with high-speed, off-road racing in Baja mode in mind.

WATCH: Ford’s New Desert-Racing, Rock-Crawling Bronco 

“Performance View changes a driver’s impression of how to use the vehicle, with an intuitive layout that puts redline at the 12 o’clock position and uses a drivetrain avatar to really get the focus on optimizing the performance of the drive,” said Mark Sich, Ford digital design manager. “The entire focus is to provide the driver with important information as efficiently as possible.”

The same team that worked on the cluster also designed the 12-inch center stack screen, which includes a MyMode feature for saving favorite steering, exhaust and suspension settings. The Bronco Raptor features SYNC 4 connected vehicle technology that learns customer preferences and improves experiences such as automatically mapping to their favorite trail. Ford said it also can use this learning capability to improve the vehicle with more and more capability over time.

The new digital cluster in Bronco Raptor includes a G.O.A.T. Modes (Goes Over Any Type of Terrain) Terrain Management System including seven selectable drive modes designed by former video game developers. Using the center console-mounted G.O.A.T. Modes rotary dial, drivers can change between the available modes:

  • Normal: The screen of the digital cluster uses a blue to show the vehicle in an everyday driving scenario.
  • Sport: The cluster screen uses a red and white theme to show the vehicle in a track environment.
  • Tow/Haul: The cluster screen shows a vehicle towing a trailer with the gauges turning yellow.
  • Slippery: The cluster screen uses light blue to show a vehicle in rainy conditions.
  • Off-Road: The cluster screen uses shades of brown to show that Bronco Raptor is ready for muddy, rutted, uneven terrain, and that four-wheel-drive lock is engaged.
  • Baja: The cluster screen uses orange highlights to show the vehicle driving across a desert scene.
  • Rock Crawl: The cluster screen shows the Bronco Raptor slow-crawling over rocks.
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