Addverb announced a new partnership with mobile storage and warehouse automation leader provider McMurray Stern. The agreement will combine McMurray Stern's fully integrated storage options with Addverb's fixed and flexible solutions featuring its proprietary software, and will enable new and existing customers to fully customize and optimize their picking, packing, storage and other automation systems. The combined integrations will deliver innovative automation solutions for businesses across industries such as apparel, grocery, retail, healthcare, and for the government.
"McMurray Stern's experience in integrated design-build lays a foundation for Addverb's hardware and software innovations," said Sriram Sridhar, Addverb's Chief Revenue Officer. "McMurray Stern has a long legacy within the storage and micro fulfillment industry. We are looking to learn from their experience and work together to offer creative solutions to their customers."
The strategic partnership will focus on providing Addverb's robots, including Multi-Pro (Mother-Child Pallet Shuttle), Zippy (Guided Sortation Robot), Quadron (Carton Shuttle), and Dynamo (Autonomous Mobile Robot) to deliver streamlined and cost-effective automation systems to McMurray Stern's customers. Addverb will also provide its robust software suite consisting of Concinity (Warehouse Execution System), Mobinity (Warehouse Control System), and Movect (Fleet Management System). Each of Addverb's software can be integrated with any ERP, WMS or any third party systems seamlessly. Concinity manages the end-to-end functions of a warehouse with coordination among different operations. Mobinity (Warehouse Control System) ensures real-time tracking of materials inside a warehouse and optimizes material handling. Movect centrally manages the robot fleet end-to-end with effective coordination, accurate control, and efficient scheduling. As a company that builds both software and hardware from the ground up, Addverb is uniquely positioned to integrate with legacy systems for warehouses.
"The Addverb and McMurray Stern alliance will bring a new level of performance to our customers that will make warehouse automation systems more affordable to a broader market. We are very excited about our new partnership with Addverb that complements our comprehensive solutions offering," said Pat Fitzpatrick, Vice President of Sales & Marketing.
Addverb's comprehensive suite of solutions will be displayed at McMurray Stern's new Technical Center in Santa Fe Springs, CA. Customers can witness the latest automation technologies powered by Addverb's wide portfolio of warehouse hardware and software.
This new alliance is the latest in a series of company expansions and strategic partnerships that have strengthened Addverb's footing in the United States.